What is the Clean Beauty Movement and Why Today’s Makeup Brands Need to Be a Part of It
September 15, 2024In recent years, the term “clean beauty” has become more than just a buzzword—it’s a full-fledged movement reshaping the beauty industry. But what exactly is clean beauty, and why should makeup brands get on board? In this blog post, we’ll explore the essence of clean beauty, its rise in popularity, and why today’s makeup brands […]